SHOCK TREATMENT
Casson Mann have dealt with the tricky job of creating a cohesive design in response to the diverse installations, rather than fitting exhibits into the design concept, which is usually the case. The eventual solution, a ‘playground’ of installations – meant plenty of discussion and negotiation with the various interactive creatives.
“They are all personalities” says Casson Mann director Roger Mann. “Some have been really easy and some have pushed the boundaries, which is fine – it’s what we expect”
Casson Mann’s design treats the whole gallery like a stage set, creating a ‘landscape’ for the interactives by cutting and folding a plywood floor covered in grey rubber.
“I hope it’s a good symbiotic relationship between bedding something in, but not swamping it with an over-arching concept” says Mann.